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The dashboard provides real-time and historical data for you to stay on top of your monetization strategies. Dashboard also offers in-depth filters to drill down key metrics.


Key Metrics#

The key metrics reported in dashboard are

Estimated RevenueThis is the revenue calculated by Meson based on your open auction settings. The revenue is calculated based on fixed, predicted or real time bids, as configured per ad line.
eCPMThis is the derived metric and is calculated as estimated revenue divided by the impressions based on the filters applied.
ImpressionsThis is the number of times Meson reported an ad was shown to users across networks.
FillsThis is the number of times Meson reported an open auction has a winning bid and ad that was ready to be shown users.
Ad RequestsThis is the number of times the app requested the Meson SDK to get an ad by conducting an open auction.
DAUComing soon...
ARPDAUComing soon...


You can filter the data by the following dimensions:

DateThe timeframe for which you are querying. Possible filters are Today, Yesterday, Last 7 Days, Last 14 Days, Last 30 Days, This Month, Last Month, and custom date range till beginning of last month.
AppThe apps registered and monetized in the account.
NetworkThe networks monetizing the apps.
FormatThe formats used to monetize the apps.
Ad UnitThe ad units configured to monetize different real-estates in the apps.
CountryThe markets where the apps are monetized.

Reporting Timezone#

All data is reported in UTC.

Reporting SLA#

All data is reported in real-time.